Ecommerce Ux Assistant Manager (User Experience & Customer Acquisition)

Job Description :

Coordinating with Business Development and Performance Marketing teams to develop content & implement across E-Commerce (e.g. SKU page, campaign/promo banners, newsletter images) in line with the brand guidelines & maintain tracking of portfolio content across all platforms and ensure it is always up to date (bundles, promos, new thematic etc.). Assist to liaise with brand team to drive creation of rich content across ecommerce platforms. Rich content can be product, category, official store/shop-in-shop, educational, engagement or campaign content for all E-commerce platform (Retail, Market Place & D2C) Work with data from external (Shopee/Lazada) or internal dashboards to improve and optimize shopping experience Manage event and store planning and execute company/brand led campaign initiatives Work closely with Graphics Designer to develop assets to support campaigns Develop strong familiarity with platform's tools and assets to ensure maximum Develop and optimize product description and SKU listing to trigger high rank on-site search. Work with Business Development Manager in creating in-store promo/ campaigns for specific and cross category including content, visibility and converted traffic Work with CRM (Email, SMS, & Chat Bot) content development and subscription based to boost the sales performance. Propose and execute new ideas to enhance the customer's shopping experience and engagement eg: Livestream, Contests to support campaigns Assist in analysing campaign performance across online sales channels. Oversee Customer Service performance on product discussion, review & rating.
Professional Skills and Competencies: Bachelor or Master degree in Marketing, Fine Arts or Business Management related field (Masters not needed) Min 1-3 years' working experience working in digital or online marketing performance analytics and optimization Possess superb knowledge and experience in leading and managing Digital Media, Social Media, Brand and O2O include managing agencies. (not needed- can learn on the job) High level of curiosity and creativity in designing contents. Excellent project management, organizational, analytical and interpersonal skills Ability to work independently, with strong relationship skills and a (fun) team player mentality Proactive self- starter. Able to keep manager informed of progress as appropriate. Highly organized with ability to prioritize. Must be able to manage time effectively in a challenging environment. Strong influencing and interpersonal skills – able to manage conflict and resistance Decisive – able to identify and focus on key issues Commitment and can-do attitude Possess ReckittValues – Achievement, team-spirit, Entrepreneurship, Ownership and Responsibility