Executive - Performance Media

Responsibilities
Help in the strategy for and execute all local paid online acquisition efforts including:Facebook, Twitter, Instagram ads, Tik Tok, LinkedIn
Search engine marketing (SEM), Search Engine Optimisation (SEO)
Google Display Network (GDN) and other Banner ads
AffiliatesCollect data and track the performance of all marketing activities and channels against set KPIs (CPI, CPO, CPA, PPC etc.)
Manage day to day workflow and setup for projects and campaigns across platforms
Regularly provide analysis on performance against forecasts and make adjustments as necessary to fulfill the set objectives
Serve clients for tasks such as performance media briefing, strategy planning, budget allocation, campaign analyses and quarterly business reviews
Spearhead relations with account team working on common accounts to ensure alignment with clients
Ability to troubleshoot technical issues on campaigns
Innovate to improve performance, growth and profitability across all channels
Keep up-to-date with market trends and come up with creative ideas that are one step ahead of the competition
Share best practices with peers within the group
Accountability and full ownership for campaign performance and aligned KPIsQualifications
• BA/BS or equivalent
• 0-2 years' experience in digital marketing
• Strong experience with performance marketing and online acquisition tools and networks
• Entrepreneurial mindset and willing to get hands dirty
• Acute analytical skills and a data-driven mentality – you know the relevant KPIs and how to work with them
• Excellent time management and organization skills, comfortable in meeting tight deadlines
• Strong leadership abilities and track record of hitting targets with limited resources/budget
• Previous experience working in a start-up or dynamic high-growth company is a plusAdditional Information
Our employee benefits package comprises the following:
Generous leave entitlements, including birthday leave, rest day, and family care leave.
Office closure for World Mental Health Day 10th October.
Additional Company closure for all 4 major festive celebrations.
Cashless comprehensive medical coverage, including access to a panel clinic, dental and optical care.
Life and personal accident insurance and group hospitalization and surgery.
A hybrid working schedule with Friday disconnects.
Rest, Relax & Recharge - office closure last week of December every year.
Phone Allowance#J-18808-Ljbffr