Description
Position at GroupM Overview of job
GroupM is the worlds largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for the Senior Manager/ Manager, Buying - Social to join us. In this role, you will responsible of the Buying Social team leads a team of executives assigned to a portfolio of clients while they support GroupM Agencies and work across a range of diverse, well-known brands delivering high quality Paid Social campaigns.
At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.
Reporting of the role
This role reports to: Associate Director/ Director, Buying - Social
3 best things about the job:
- Being mentored by the best agency performance marketer in the region.
- Having fun in a company whose core manifesto is to have it people THRIVE.
- The opportunity to expand your skillset for International market in all areas of Social media & marketing, through our range of specialist divisions and WPP partner companies.
In this role, your goals will be:
In three months:
- An in-depth knowledge of GroupMs approach to Social Media Platform
- Helped to manage and regularly optimize key client accounts
- Single point of accountability' for all in-house paid social media campaign management
- Has specialized knowledge in breadth and/or depth, as well as record of success in digital media management.
- Provide regular reporting to key internal and external stakeholders
- Coaches & educates the team of paid in house media
- specialists to drive them to the next level of performance In six months, you would:
- Become proficient across Social account management and optimization tools/techniques
- Implemented account optimization that have made a measurable impact to our clients campaign performance In 12 months, you would:
- Become proficient across SEM account management and optimization tools/techniques
- Implemented account optimization that have made a measurable impact to our clients campaign performance
What your day job looks like at GroupM:
- Independently plan (create media schedule) full funnel planning tactics for Social activation (i.e. awareness, consideration and conversion touchpoints including eCommerce requirements) across multiple Paid Social platforms (Core platforms: Facebook, LinkedIn, Twitter re bquired; Additional platforms such as LINE, TikTok, Snapchat, Pinterest is highly recommended)
- Lead and implement Social campaign activities of established local and global brands across multiple industries
- Attain Facebook Blueprint Planner and Buyer certifications
- Attain Twitter Flight School Badges
- Manage a cluster team and be responsible for team coaching and day-to-day supervision
- Any other project or tasks as assigned from time to time
What youll bring:
- Strong analytical, problem solving and time management skills
- Creative and a good team player
- Knowledge of digital marketing preferred
- Detail orientation and well-organized
- Ongoing interest in digital marketing, industry trends, best practices and emerging technologies
- Strive for excellence demonstrated by setting high standards for yourself and others, proactively seek feedback, committed to continuous improvement and deliver results despite constraints
- Relationship skills and aware and respectful of diversities
Minimum qualifications:
- Minimum of 5>years of experience in Digital/Social Marketing or relevant industry
- At least 2 year in managing people demonstrated by ability to drive people towards joint goals, mentor, coach and motivate them as well as hold them accountable for their results
- Knowledge and experience in on Paid Social platforms including inherent knowledge of Facebook Business Manager and Twitter Ad Manager is a requirement
- Long term commitment to personal and company growth
- Nurturing mindset. Strong sense of accountability and desire to grow and support the teams growth through intense learning and re-application
- Leadership skills demonstrated by self-confidence, good judgement, sound decision-making, empathic listening, flexibility, self-motivation and ability to challenge the status quo
- Meticulous attention to detail and effective communication skills
- Able to efficiently prioritize and delegate tasks in a fast-changing environment
- Team player demonstrated by the ability to receive and provide feedback professionally, thrive and collaborate in a cross-functional environment
More about GroupM
GroupM is the worlds leading media investment company responsible for more than $63B in annual media investment through agencies Mindshare, MediaCom, Wavemaker, Essence and m/SIX, as well as the outcomes-driven programmatic audience company, Xaxis. GroupMs portfolio includes Data & Technology, Investment, and Services, all united in vision to shape the next era of media where advertising works better for people. By leveraging all the benefits of scale, the company innovates, differentiates and generates sustained value for our clients wherever they do business.
About Malaysia
GroupM Malaysia is situated in the prime location of Mutiara Damansara, Petaling Jaya. Malaysia is a multi-racial and multicultural country, there is a strong Muhibbah culture in the office and there is high Semangat in our office as half of our talent are below the age of 30.
You can expect diversity, strong collaboration and a fun yet dynamic environment here! GroupM Malaysia provides endless opportunities for marketing, media and branding professionals, to hone their skills and capabilities. We provide the support to enable ambitions to come to life, so those looking for an exciting and challenging career in media have no better place to be in than Malaysia.
