Senior Social Media Specialist

As a Senior Social Media Specialist of Digital Marketing, the key objective will be providing guidance and leadership to the social media team, and to optimize customer satisfaction and also to ensure customer sustainability.
Responsibilities:
• Understand clients’ business objectives and advertising strategy.
• Identifying target audiences and analysing their characteristics, behaviour, and habits.
• Innovating and identifying social media trend and opportunities proactively and creatively.
• Monitoring and optimize the effectiveness of digital campaigns. (in the form of Google Ads, Facebook Business Manager Campaigns)
• To deliver weekly and monthly reports – for campaign performance evaluation and client reporting.
• To manage campaign timeline and budgets.
• Define team operation process and delegate task
Requirements:
• Required languages: English, Mandarin, Bahasa Malaysia
• Fluent in English, Malay and Mandarin
• Excellent writing, presentation and communication skills
• At least 2 years of experience in the social media marketing or as a digital media specialist
• Knowledge of current social media trends.
• Demonstrate social networking experience and social analytics tools knowledge
• Positive attitude, detail and customer-oriented with good multitasking skill