Digital Marketing Executive (100% Remote)

**Duties & Responsibilities**:- Execute high-performing media buys that support company growth and achieve a high return on advertising sales (ROAS).- Be accountable for overall ad performance and profitability which includes reviewing of campaign performances over the weekend and ensuring positive user experience from advertisements.- Conduct thorough market research and analysis to identify target audiences, media channels, and trends.- Collate data and analysis for presentation purposes, including monthly meetings and weekly meetings with cross-functional teams such as copywriting and design teams.- Review and provide feedback on creatives from designers.- Copywriting for Google and Bing search campaigns.- Handle any other ad-hoc projects or tasks as assigned.**Key Requirements**:- Degree or higher (preferably in business/marketing or a related field) with a minimum of 1 year of experience in running sales-driven marketing campaigns on Facebook.- Some experience in Google Ads will be an advantage.- Strong proven knowledge of media-buying platforms and its compliance/guidelines such as Facebook, Bing, and Google Ads.- Analytical mindset and a self-starter with the ability to develop solutions and next steps for campaign testing.- Positive and can-do attitude when handling new marketing campaigns that require rigorous testing.- Sense of ownership in one's performance and its impact on company's success which includes responsibly managing a 4-figure media buying daily budget and achieving the target ROAS.- Conversant in English and possess a creative mindset which will be useful for conceptualizing ad creative ideas and crafting advertising assets in the form of copy, video, and images tailored to suit the target audience.**This is a 100% remote role where the potential hire must be equipped with the following to carry out this role effectively**:- Laptop / CPU with acceptable speed.- At least 2 monitor screens (inclusive of laptop screen).- Headset with Mic (Noise canceling).- Webcam.- Designated Workstation.- Stable and strong power and internet connectivity.- Noise-free and conducive environment.**Salary**: RM5,000.00 - RM6,000.00 per month**Benefits**:- Dental insurance- Health insuranceSchedule:- Monday to FridaySupplemental pay types:- Performance bonusApplication Question(s):- Do you have experience in running sales-driven marketing campaigns on Facebook?- Do you have strong proven knowledge of media-buying platforms and its compliance/guidelines such as Facebook, Bing, and Google Ads?