Digital Marketing Specialists

**Job Function**:Web Marketing- **Industry**:Education- **Job Description**:- Setup and maintain marketing automation systems.- Build and maintain dashboards and reports to keep track of theimportant performance indicators.- Increase page load speed by optimizing page elements.- Setup, analyze and optimize digital marketing campaigns onFacebook, Google, LinkedIn.- Setting up and maintaining Google Analytics, Google Adsconversion, Facebook conversion tracking etc.- Working with various stakeholders (Management, Sales & Marketing, advertising andmarketing agencies) to set marketing goals and design campaigns.- Monitor all digital marketing channels, keep track of performance of each channel and reportthem on regular basis.- Always be testing - on keywords, headlines, copy etc. to optimize campaign performance.- Understanding our customer base and the stock market investing domain to ensure relevanceand practicality of marketing campaigns.- Continually researching and collaborating with team members to determine design bestpractices, framework and technology for digital marketing.- **Requirement**:- Education Background : Degree in mass communication or marketing or any field related- Experience : 3 -6 years of experience in digital marketing specializing in online marketing- Require Skill:A Motivated self-learner. You will be exposed to a buffet oflearning opportunities and resources, you must be hungry to learnand hungry for coaching, be driven to do so autonomously.- An Analytical and logical thinker. Organized and able to set up andmaintain framework, systems, and processes.- Sensitive to numbers. Marketing is a strategic game of numbers,you must be able to keep track of every stage of the sales andmarketing funnel by their numbers and use them to findopportunities to improve and weaknesses to address.- Certificate:- **Other Language**:Tamil, Mandarin, English- **Benefit**: