Kol & Influencer Marketing Specialist

Responsibilities Define, create, and manage marketing acquisition efforts across awareness, consideration, and conversion using multiple channels Analyse and identify the best content promotion trend to give further key recommendations in order to discover other ways of reaching customers and driving sales traffic Handling the end-to-end process of the influencer marketing strategist, starts from approaching suitable KOL/ Influencer, creating & present the brief, and reviewing their performance Ensure that a brand remains recognizable, up to date, and exciting to customers Making sure that branding is consistent across advertising and campaigns Forecast marketing campaign growth and ROI for marketing campaigns, working closely with product development and business development team Supervising advertising, product design, and other forms of marketing to maintain consistency in branding Manage KOL/Influencer seeding for campaign to create brand awareness and publicity   Requirements Proven min. 2 years of working experience in Brand Marketing, KOL / Influencer Specialist, Digital Marketing, Fluent in English & Chinese/Mandarin, both oral and written Bachelor's degree in Brand Communication or related major Experience handling beauty brand promotion or having a broad knowledge of beauty or skincare products is preferred An ability to think strategically to produce innovative and original ideas Strong analytical skills partnered with a creative mind Data-driven thinking and an affinity for numbers Outstanding communication skills Up-to-date with the latest trends and marketing best practices Able to join ASAP