Social & Digital Copywriter

**Responsibilities**- Crafting compelling and engaging copy for various digital platforms, including social media channels, websites, and digital advertising campaigns.- Developing content strategies and messaging that align with the brand's objectives and target audience.- Contributing to brainstorming sessions and creative ideation meetings to generate new content concepts and campaign ideas.- Conducting research to stay updated on industry trends, audience preferences, and competitor activities to inform content development.- Managing social media accounts, including creating and scheduling posts, responding to comments, and monitoring engagement metrics.- Analyzing data and performance metrics to track the effectiveness of content and campaigns and make data-driven recommendations for optimization.- Optimizing content for search engines (SEO) and ensuring adherence to brand guidelines and style standards.- Participate in client meetings.**Requirements**:- Diploma or Bachelor's degree in Communications, Advertising, Language & Literature, or a related field.- Minimum of 3 years of experience in integrated and digital advertising/campaigns.- Ability to adopt different perspectives and write in diverse tones of voice.- Proficiency in translating complex marketing language into consumer friendly messaging.- Attention to detail with a keen eye for grammar and spelling errors.- Positive and collaborative attitude.- Passion for technology and its role in shaping communication and marketing strategies.**Salary**: RM5,000.00 - RM6,000.00 per month**Benefits**:- Work from homeSchedule:- Monday to Friday**Experience**:- related working: 3 years (required)