JOB TITLE : Digital Communications ExecutiveJOB PURPOSE:To plan, manage and execute content for all social media platforms, including social community engagements in line with the business and brand objectives.Report To : Digital Communications LeadDirect Reports:- Roles & Responsibilities:Develop and execute social media strategies and content across various social media platforms (e.g., Facebook, Instagram, TikTok, Youtube) to achieve business objectives, such as increasing brand awareness and engagement, promoting products, driving online traffic, and generating leads.Collaborate with internal teams and external agencies to create compelling content (e.g., text, images, videos) that resonates with target audiences and aligns with the company's brand identity.Manage social media accounts and communities, engage with followers responding to comments/messages.Monitor social media trends, staying up-to-date on the latest best practices, technologies, algorithms and making recommendations to improve social media performance.Coordinating and executing livestream event together with e-Commerce team, selecting the appropriate platform, creating engaging content and promoting the event on social media.Analyze social media & livestream data and metrics to measure the success of social media contents & livestream events, identify areas for improvement, and make data-driven decisions to optimize performance.Keep up to date with category competition and activities and provide observation analysis reporting.EDUCATIONProfessional Certificate, Advanced/Higher/Graduate Diploma, Bachelor's Degree/Post Graduate Diploma/Professional Degree in Marketing/Communication/Advertising/Media, or equivalentSKILL & COMPETENCYAble to work independently.Curious, willing to learn and takes challenge positively.Excellent communication skills with the ability to write compelling copy, collaborate with cross-functional teams.Strong analytical skills with experience using social media analytics tools to measure and optimize campaign performance.Able to work within tight schedules and deadlines, managing multiple projects simultaneously.Creative mindset with the ability to think outside of the box and develop innovative social media content.Photography, video production and editing skill are added advantages.**Job Types**: Full-time, Permanent**Benefits**:- Maternity leave- Professional developmentSchedule:- Monday to FridayAbility to commute/relocate:- Shah Alam: Reliably commute or planning to relocate before starting work (required)
