Social Media Executive

Key Responsibilities : ? Social Media Management: Oversee and maintain various social media accounts, including Facebook and Instagram, to boost brand visibility and engagement. ? Strategy Development: Formulate and execute social media strategies aligned with broader marketing goals to enhance brand presence and drive audience interaction. ? Content Creation: Generate compelling content for social media platforms, encompassing graphics, videos, GIFs, etc., ensuring adherence to brand identity and style guidelines. ? Community Engagement: Monitor and promptly respond to comments, messages, and inquiries to nurture positive audience interactions and relationships. ? Analytics and Optimization: Analyze social media metrics, track content performance, and offer insights to optimize strategies based on data-driven assessments. Job Requirements: ? Education: Hold a bachelor's degree in Marketing, Graphic Design, Communications, or a related field. ? Experience: Demonstrate a track record in social media, marketing, or graphic design roles, supported by a robust portfolio showcasing social media proficiency. ? Technical Skills: Exhibit proficiency in graphic design software (e.g., Adobe Creative Suite, video editing tools) and possess a solid grasp of design principles and practices. ? Branding Understanding: Possess a strong understanding of branding strategies and the ability to translate brand identity into visual elements and messaging. ? Communication Skills: Display excellent communication and collaboration abilities to effectively liaise with diverse teams and external stakeholders.