Marketing Manager

Requirements: Bachelor's degree in Marketing, Business, or related field, or equivalent experience. 5 years of work experience, with 3 years in ecommerce marketing. Proficient in Microsoft Office, especially spreadsheets, database and reporting tools. Demonstrated success in leading results-oriented retail ecommerce marketing programs and initiatives. Experience with retail/online merchandising. Strong analytical skills and ability to deliver a compelling actionable narrative. Excellent verbal and written communication skills. Presentation creation and delivery skills for internal and key account facing audiences. Team player with ability to work cross-functionally. Ability to prioritize multiple functions and task Responsibilities: Develop digital marketing programs to drive sell-through of company products to consumers. Work closely with channel partners to create messaging to build brand awareness and drive purchase intent. Partner with sales to profitably expand the company 's digital retail footprint. Help retail partners establish KPIs to measure marketing activity effectiveness. Maintain working knowledge of best practices in marketing. Identify and reach out to potential affiliates to support retail programs. Research and formulates ways to optimize user experience. Drive allocation of channel marketing funds to deliver the best ROI and deliver share growth. Travel as needed – approximately 50% of the time (training for Retail Assistants)